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Zoom's big challenge is converting free users into paying subscribers - Business Insider

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Zoom added more than 100 million daily active users in April, suggesting most of its growth came from casual users rather than paid subscribers

In fact, while 67% of software buyers worldwide plan to increase spending on web conferencing software during the coronavirus pandemic, security software isn't far behind, with 41% of buyers indicating they would increase spending in that area, a TrustRadius survey from mid-April.

In the race to attract users during quarantine, no videoconferencing features have remained proprietary for long: Zoom had custom backgrounds, so Microsoft

 

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They are going to be up against Facebook

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