How COVID-19 Has Changed the Fragrance Industry

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'Candles and perfume provide a sense of comfort and calm during this challenging time.'

during this time by boxing up all shipments in her own home, since the shipping solutions she once relied on are no longer available. She's not sure if she'll be able to continue to obtain the artisanal French glass she's always bottled her perfume in. "Typically, France shuts down in August for their summer holiday, but if they do that again after quarantine, it's going to make our bottles and components a lot scarcer," Smith says.

Of course, that's assuming perfume brands will have anything to bottle in the first place. "The base of all fragrance is alcohol, and there is currently a shortage due to the increase in sanitizer production, which is obviously an absolute priority at this time," Feeney says.

The future of perfume shopping when non-essential businesses are allowed to open their doors again is up in the air. But with countries like New Zealand and Australia starting to open back up, global brands and retailers alike are quickly trying to come up with a plan. For their part, many brands are holding summer launches for fall. Gommichon says Diptyque's stores plan to incorporate

 

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My use of candles and fragrance has increased since the pandemic began, I agree that these are calming influences. It doesn’t help that Dossier opened up too!

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 /  🏆 473. in JP

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