Lordstown Motors unveiled $52,500 Endurance electric pickup truck - Business Insider

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Lordstown Motors has unveiled its $52,500 Endurance truck that's set to be the first electric pickup to market

The automaker is now planning to increase production in order to meet consumer demands.

"[The Endurance's name] has a dual meaning: it goes very far on a charge and it's a very tough truck, and it's built for people who need tough trucks so it can endure," Burns said during his speech. "The name Endurance is also for the people who are building this truck."Lordstown Motors is a part of a long list of several automakers that have announced the production of electric pickup trucks, including Ford, GMC, Bollinger Motors, Nikola Motors, and Rivian.

This decrease in moving parts lowers the truck ownership and maintenance costs, according to its maker.

 

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Very sleek truck. What did they use to design it?

Is this why I cannot find a reasonably priced diesel?

nikolamotor all the way!!

Nothing says we’re in a depression like a 52 thousand dollar truck.

Cool. Is their warranty insured by the lemonade stand down the street from me that got taken out by COVID-19?

Fugly

Definitely better looking than that Tesla monstrosity ....

Oof. Looks like something I drew in 6th grade. 'Electric' has become synonymous with ugly. Tesla may be the only exception.

It looks way better than Tesla at least.

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