Chuck Norris is going after a company that’s using his iconic action star status and masculine reputation to sell boner pills in a new lawsuit according to TMZ.
Norris claims his wife, Gena, who’s also suing the company, discovered the scam in June when she saw an online ad with a provocative headline, “A Tragic End Today for Chuck Norris.” Norris claims the phony article, which features a photo of him and his wife, includes completely false assertions throughout, including that he “revealed his new Erectile Dysfunction cure on the Dr. Phil Show.”
Norris says neither he nor Gena have ever authorized the company, or any others in the boner business, to use their names, photos, or likenesses and are not receiving any compensation for the ads.
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