, Russia's dominant lender, is planning one of the biggest reinventions in its 179-year history as it seeks to join the likes of Apple and Google in the global pantheon of Big Tech.
Sberbank’s Chief Technology Officer David Rafalovsky also said in an interview that it was launching “SmartMarket”, an equivalent to Apple’s AppStore or Google Play. In pursuit of a stronger presence in Russia’s digital economy, it has invested in everything from cloud services to driverless cars in the past year. But the launch of in-house hardware marks a deeper move into tech; the company describes the new push as the “largest transformation” in its history.
Sberbank is launching a family of virtual assistants, called Salute, which it said had more of a focus on emotional attachment than Apple’s Siri, Hey Google or Amazon’s Alexa. It is built into all Sberbank’s devices and mobile apps. “It’s strategically important because SmartMarket instruments act as a bridge for the entire market into our ecosystem,” said Rafalovsky.The new products will initially be targeted at the Russian market, where Sberbank says it serves almost 100 million active banking clients, though it operates in 17 other countries and the devices could potentially be rolled out abroad at a later date.
you mean sanctioned russia sberbank that the head met with jared Kushner and amp kislyak while interfering in the 2016 USA election sberbank? wtaffff reuters. should've never partnered with Tass
Why even post about a RU bank? It’s of such little importance to the world
Forward!
😂
Russian you say. no thanks.
That's right creep!