Inspiring Case Studies For Companies Looking To Transform Their Employer Brand

Employer branding is a discipline that has grown in prominence in recent years. It combines the best of HR with the best of marketing to help identify a distinct positioning territory. Emerging as a new area of emphasis, firms are grappling to figure out how to structure and integrate the two functions.

, that brings together research, creative and recruitment expertise under one roof. We’re on a mission to change the way people think about work, and the way businesses think about talent. To do this, our Research & Insights team consults businesses on how to develop their employee value proposition and employer brand strategies, and our creative teams use copywriting, branding, design, film-making, marketing and software engineering skills to bring these employer brands to life.

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The pandemic is inspiring some companies to test 4-day workweeks — but will it hurt productivity?Companies are now reevaluating where work needs to happen, and how many days employees should be required to work: maybe four instead of five. Imagine sky high productivity + extremely satisfied employees on a 2 day work week.
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Stock indexes notch more records ahead of earnings reportsMajor stock indexes notched more record highs on Wall Street on Monday as investors look ahead to a wave of earnings reports from big U.S. companies coming out this week
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