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Earth Day: How millennials are helping drive the houseplant market

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According to the National Gardening Association, the lawn and garden industry saw a spike in spending to more than $50 billion in 2018. The industry is led by wealthy households, and millennial households report strong levels of spending also.

ANCHORAGE, Alaska - On a recent April afternoon, a mother and daughter pulled open the sliding door at Green Connection.“Oh, it’s so nice,” they exclaimed.

“There’s no way a person can describe how plants make people feel,” said Sarah Lanners from Green Connection. “It’s just a good feeling.”“You tell people to stay at home and ‘you can’t leave your house’ and ‘you shouldn’t ... visit your loved ones, you should stay home and be by yourself,’” Lanners said.

You bring your own plants and cuttings to share and stay to socialize. The cost is $5 per person, with the money being donated to the Community Garden Program in Anchorage.

 

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