Starbucks replaces its CEO, names Chipotle chief to head the company

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By DEE-ANN DURBIN Starbucks, struggling with weak demand and disgruntled investors, said Tuesday it’s replacing CEO Laxman Narasimhan with Brian Niccol, the chairman and CEO of Chipotle. Nara…

and disgruntled investors, said Tuesday it’s replacing CEO Laxman Narasimhan with Brian Niccol, the chairman and CEO of Chipotle.

Elliott Investment Management, an activist firm with a significant stake in Starbucks, said it began talking about a change in leadership with Starbucks’ board two months ago. In a statement, the firm said Tuesday’s announcement is a “transformational step forward.” “Brian is a culture carrier who brings a wealth of experience and a proven track record of driving innovation and growth,” Hobson said in a statement. “Like all of us at Starbucks, he understands that a remarkable customer experience is rooted in an exceptional partner experience.”“I believe he is the leader Starbucks needs at a pivotal moment in its history. He has my respect and full support,” Schultz said in a statement.

Chipotle’s shares have risen more than 20% so far this year, although they fell 12% Tuesday morning on word of Niccol’s departure.Broncos stock report: Rookie wide receiver Troy Franklin's troubling start continues in preseason opener Keeler: Deion Sanders, 4-8 coach, gave a 3-9 news conference. Coach Prime showed CU Buffs fans a four-letter side they hadn't seen before: Fear

 

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