Fidelity is rolling out four new bond model portfolios - Business Insider

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Fidelity is looking for an in with financial advisers by adding more model portfolios — and they're built with its own funds as well as ETFs from rival BlackRock

This story requires our BI Prime membership. To read the full article,Investment management giant Fidelity is adding more fixed-income model portfolios to its menu of products available to financial advisers.

The portfolios will be built using Fidelity's own mutual funds and ETFs, the firm said, as well as third-party ETFs including BlackRock's iShares. BlackRock is set to report fourth-quarter earnings on Tuesday. Investment-management giant Fidelity is adding more fixed-income model portfolios to its menu of products available to financial advisers.

Model portfolios' total market size has swelled to some $2.7 trillion in assets, representing 19% annual growth since 2016, according to an October, the financial-technology firm that services global financial institutions. Broadridge expects model portfolio assets will more than double by 2023. are "trying to do seven jobs well," Smith said in an interview, and using model portfolios can take away some of the investment selection work.

that it was effectively trying to make clients' model portfolio process smarter through a fintech partnership. space, questions have cropped up around the relationships between asset managers and the brokerages and other platforms distributing their products — especially when there's crossover between offerings.

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