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CBD Company Told to Stop Claiming Products Can Cure Coronavirus

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“Deceptive marketing is never acceptable, especially during a time of crisis.” 🔐

The New York Attorney General has told Finest Herbalist to stop claiming that one of its cannabidiol products can cure coronavirus.

The Attorney General’s office said Finest Herbalist sent customers e-mail campaigns, text messages and “bogus news web sites” that included phrases like “Protection From Corona Virus with Immunity Oil” — and that television personalities like Wayne Allyn Root and televangelist Jim Bakker had been sent cease and desist letters.

The warning comes as CBD sales continue to soar. The category makes up about $20 million in the drug and grocery channel, and is up 350 percent in the past year, according to data from IRI. For the four weeks ending March 15, sales were up 38.7 percent, and for the week ending March 15, were up 75.8 percent, according to data from IRI.

 

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