Google reveals plans to cut costs in the coming months - Business Insider

Google's earnings have given us our first glimpse at the effects of the pandemic on its business, most notably the impact on advertising.

To steel itself against the months to come, Google is taking several measures to cut costs and offset losses from its ads business. On an earnings call today, the company said it plans to decelerate hiring, and save costs in other areas including capital expenditure.Google's advertising business sailed through most of Q1 without suffering too much damage from the coronavirus, but was jolted byThe tough times don't look likely to go away anytime soon, according to Google executives like CFO Ruth Porat, who said Tuesday that she antic pates the second quarter will be "a difficult one.

To prepare for the difficult conditions, Google and parent company Alphabet are looking for ways to cut costs, from less business travel for employees to increased automation of certain tasks. "After a decade of growth there have to be opportunities for added efficiency," Porat said during a conference call on Tuesday.

SAI With a quarter billion bonus for the CEO of Alphabet? I think they are hypocrites. Cut some of the bonus and keep the employees. It is common sense I guess...

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