It's all about impact and legacy. Instead of working for massive corporations, I knew I could translate my former media, retail, and marketing expertise to help grow small businesses. I know first-hand how hard it is to not just 'dream big' but to walk away from a steady paycheck.
Most small businesses fail within three years, and I know I can help change that. Most small business owners don't have access to large amounts of capital. They don't have the resources or continuing education that large companies have. But what they have is passion, grit, and an adversity to fear unparalleled! I want to make sure as many small businesses have a chance at The American Dream because when they succeed, so do we.
Remember, as a kid, the joy and excitement of opening a care package? You feel special because someone took the time to send you something in the mail. Because of Covid-19, my mom started sending my sister and me care packages back in April. A lightbulb went off in my head! I realized that I could deliver that same nostalgic sense of joy and discovery to people's doorsteps by curating my favorite brands and products into Care Packages.
No one has all the answers, or has it all together. Don't let a myth stop you from moving forward and starting, because it's that simple — all you have to do is start. And trust me, when obstacles appear and doors close in your face, you'll figure out how to get in the building another way. Or just build yourself your own building!