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Gen-Z Instagram influencers charge highest rates for sponsored content - Business Insider

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Gen-Z influencers are charging the highest rates for sponsored Instagram content, beating millennials, Gen X, and Gen Alpha

Gen-Z influencers are charging more money for sponsored content on Instagram than other age groups are, according to a new survey.

looked at the asking rates different age groups charged brands for Instagram posts, videos, and Stories.

 

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As they should. Their demographic is the most coveted.

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