Coupang CEO Bom Kim: No immediate plans to enter the US market

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Despite just pulling off the year's biggest IPO, Coupang CEO Bom Kim says he's staying focused on its core South Korean market

as 84%% in its NYSE debut on Thursday, the company's immediate plans are to stay focused on the home market where it made its name., were recently up 54% following the largest IPO in the US so far this year.

The investments he does plan to make include creating more jobs in Korea to"continue the pace of innovation" in the country. "We were the No. 1 job creator last year in Korea. But now, with this investment, we can create 50,000 more jobs in Korea and invest billions of dollars in technology and infrastructure that I think will also indirectly create more opportunity," he added.

A decade later, Coupang has quickly become the dominant e-commerce player in South Korea — with a lot of help from SoftBank, Coupang's largest shareholder. SoftBank first invested $1 billion in Coupang back in 2015 when the firm was just a startup valued at about $5 billion. Then, in November 2018, SoftBank's Vision FundToday, Softbank owns about 35% of Coupang, which was last valued privately at around $60 billion.

 

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