Singapore companies eye opportunities in the US

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Despite the COVID-19 pandemic, more than 100 Singapore companies ventured for the first time onto US shores last year. Money Mind looks at what it takes for businesses from the little red dot to make a star-spangled impact.

returned to pre-pandemic levels in the second quarter of this year – rising 6.6 per cent on an annualised basis.

Last year, nearly 120 Singapore companies ventured for the first time onto US shores, with offerings in the food, furniture, fashion accessories and consumer electronics segments.Irvins, which is well known for its salted egg snacks, launched in the US in February 2020. "The original fish skin was not allowed to be imported to USA," said Mr Irvin Gunawan, founder and CEO of Cocoba.

These are now in high demand due to the pandemic-led e-commerce boom and the urgency to secure supply chains. “It’s very easy to do business. The foreign ownership restrictions are relatively straightforward. It’s freehold land and the fundamentals of the economy are very good,” he added.

 

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