Altria invested $12.8 billion for a 35% stake in Juul late last year.Altria Group signage is displayed on a monitor on the floor of the New York Stock Exchange.The vaping industry is at a critical juncture right now as e-cigarette companies face an onslaught of regulatory and public backlash amid a deadly outbreak of a vaping lung illness and soaring rates of teen use, Howard Willard, CEO of tobacco giantFederal, state and local health officials across across the U.S.
"This is a pivotal moment for the industry and strong leadership and action are urgently needed," Willard said in a speech Wednesday at the Global Tobacco & Nicotine Forum in Washington, D.C. "Because we must acknowledge that a key component of harm reduction – vaping – is at an inflection point." He said a "flurry of alarming media headlines about lung illnesses and vaping" have sewn confusion in the public over the health risks of tobacco.
Willard said he finds the current outlook "discouraging" given the "tremendous progress" that has been made over the past 30 years yet he remains "optimistic."Altria invested $12.8 billion for a 35% stake in Juul late last year, placing a huge bet on the vaping company. Earlier Wednesday, Juul announced CEO"I've worked closely with K.C.
Vaping is bad for your health. Stop lying about it.
“Alt nicotine delivery systems can help currently addicted adult smokers. Lowering the nicotine content in cigarettes to minimally or non-addictive levels can uniquely protect children from ever becoming addicted to nicotine, and ever needing e-cigs as adults.” — _xxiicentury
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