This story requires our BI Prime membership. To read the full article,
The winning pitch includes personalized social media videos targeting high-schoolers, ads featuring headshots of new recruits, and a campaign starring soldiers' parents as influencers.Click here for more BI Prime storiesHolding company giant Omnicom's Team DDB last November won the US Army's ad business after a multi-year review, covering an$4 billion over 10 years.
Omnicom pitched a variety of digital and social efforts including episodic Instagram stories and sponsored content on BuzzFeed, Twitch, and Reddit
대한민국 최근 뉴스, 대한민국 헤드 라인
Similar News:다른 뉴스 소스에서 수집한 이와 유사한 뉴스 기사를 읽을 수도 있습니다.
출처: BusinessInsider - 🏆 729. / 51 더 많은 것을 읽으십시오 »
출처: BusinessInsider - 🏆 729. / 51 더 많은 것을 읽으십시오 »