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The gift platform grew over 600% year-over-year during the pandemic as companies came up with creative ways to celebrate employee milestones like anniversaries and promotions. "Given the general feel of 2020, employees were pleasantly surprised and were gracious of a gift. The best part, it allowed the option of personally selecting a gift that suits them best," said Shilpa Chamoli, onboarding coordinator at Microsoft who used Snappy to send holiday gifts to employees in 2020.
With Snappy, gift recipients can get exactly what they want, and companies can avoid sending generic gifts that will likely be unused or returned. "There's actually a national returns day where $100 billion worth of merchandise goes wasted," Hani Goldstein, CEO of Snappy, said in reference to January 2, the busiest day of the year for holiday returns in the US, according to UPS.
"I couldn't have thought of a better way to show our gratitude to every individual residing in different regions all over the world," said Stephanie Yaplee, an executive assistant at Salesforce.Goldstein, 35, is an unconventional founder by Silicon Valley standards. She's a trained lawyer who previously worked for the Israeli Department of Justice, representing the state in criminal and security cases.
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Fuente: CNBC - 🏆 12. / 72 Leer más »