With technological and digital expansion, it is crucial for organisations to use the power of data to expand their business capabilities, says Standard Bank’s Lasath PunyadeeraThe value of data and analytics lies in its ability to solve real-world problems through precise integration of data, statistics, mathematics and technology. Picture: SUPPLIED/STANDARD BANK
However, to harness the power of data and make informed data-driven decisions, a data culture must exist at the heart of an organisation. At the core of banking is the ability to provide personalised financial products and services to customers. This allows the value of data to be recognised and, importantly, used as a key input at all levels in the organisation.
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