Companies wasting energy with focus on targets over action

Ireland's record on emissions suggests we are good at setting targets and not so good at meeting them.There was good news on the climate change front on Wednesday — at least on the surface.

Separately, Repak, which helps business to meet their legal obligations on packaging recycling, said it surpassed all EU recycling and recovery targets in 2021. The figures look impressive. On glass, Repak recycled 86 per cent . The figures for metal were 71 per cent , paper 84 per cent , plastics 31 per cent and wood 69 per cent .

And the leadership role cited in the PwC report appears to amount so far to little more than 49 companies “setting Science-Based Targets as part of a drive to net zero emissions”. It was unclear whether those capital letters were intended to emphasise the undoubted importance of the targets or of the companies’ commitment in setting them. Either way they remain just that, targets.

Ireland is great at setting targets, or agreeing to ones set elsewhere. The evidence to date suggests it is nowhere near as good when it comes to taking the necessary action to deliver on them. And without that, all this self-congratulatory backslapping is little more than greenwashing.

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