Japan's Asahi considering full-scale push into North America beer market: CEO

📆 18/08/2022 07:01 a. m.
📰 ChannelNewsAsia

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TOKYO: Japan beverage giant Asahi Group Holdings is considering full-scale entry into the North American market, its chief executive said on Thursday (Aug 18). Japan's largest beer maker is considering the push after pausing major acquisitions in the past couple years to pay down debts acquired in buying s

TOKYO: Japan beverage giant Asahi Group Holdings is considering full-scale entry into the North American market, its chief executive said on Thursday .

"North America is the best and largest market," said Katsuki, who previously served as chief financial officer and ran Asahi's operations in Australia. The company also plans to aggressively promote product launches in the non-alcoholic and low-alcohol markets that are proving increasingly popular worldwide, he said.

"Other consumer goods, especially foodstuffs, have also seen multiple price hikes, and we may need to consider this as well," he added.

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Japan's Asahi considering full-scale push into North America beer market - CEOTOKYO : Japan beverage giant Asahi Group Holdings Ltd is considering full-scale entry into the North American market, its chief executive said on Thursday.Japan's largest beer maker is considering the push after pausing major acquisitions in the past couple years to pay down debts acquired in buying spree
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