Amazon unveils free grocery delivery, but only some Prime members will get it - Business Insider

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Amazon unveils free grocery delivery, but only some Prime members will get it

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Previously, Prime members had been required to pay the monthly fee for the Amazon Fresh grocery delivery service alongside their annual or monthly Prime membership. A spokesperson for Amazon would not comment on which of these Prime members would be eligible for the free service or when it would be rolled out to all Prime members.

"Grocery delivery is one of the fastest growing businesses at Amazon, and we think this will be one of the most-loved Prime benefits," Stephenie Landry, VP of grocery delivery, said in a statement to the press onIt has been more than two years since Amazon acquired Whole Foods. Analysts said that it was set to completely upend the US grocery market, but this hasn't happened just yet and experts say it's because the competition has become savvier since then.

 

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It looks like Amazon is planning to another Uber for offline retailers

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