Stassi Schroeder: Why Being Basic Is Good Business

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Vanderpump Rules star Stassi Schroeder embraces being a multi-hyphenate person as much as she embraces her love for ranch dressing:

For the past eight years, Stassi has shown viewers the good and bad on reality TV and leveraged her honest voice to connect with and empower her community. I caught up with Stassi in Los Angeles to discuss the lessons she’s learned as an entrepreneur and how to have fun and celebrate yourself along the way. Stassi Schroeder:

I've learned that it is so important to be honest. So many people want to write something, whether it's a memoir or self-help, etc., and there's this urge and inclination to be aspirational — but aspirational isn't always the way to connect.

The parts where I wrote about, especially in the last chapter, things I did wrong and mistakes that I learned from, I was like,"Should I write this? I don't know. It's scary. I'm not sure." And it was the hardest one to write, but it gave it the heart that it needed.People come up to me and say,"Thank you for giving me the confidence just to be myself. If I want to go on a first date and talk about Harry Potter, I'm going to."I am.

I put out podcast episodes, and then I never see anyone's reaction to it. I don't ever see their faces. And to be able to meet everyone and talk to everyone and watch them in the audience and see what they react to is incredible.Schroeder: A lot. I started this podcast because on a reality show, it's a very small portrayal of who I am, and I wanted to do something where I could just fully be myself unedited. I want to connect by being myself. I know that every podcast or radio show I listen to, I relate to the people who are the most real, and that's what I wanted to provide for other people.

 

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