In other words, they plan to deal with those things before leaning into FAST.Peters said that in a promising sign, subscribers to the ad tier are engaging with content at a similar level to standard tier users.
“That’s really a promising indication. It means we’re delivering a solid experience and it’s better than we modeled and that’s, you know, a great sort of fundamental starting point for us to work with,” Peters said, adding that they have a “long list” of improvements and changes they hope to make to its ad business over time.
Peters, at the prodding of Hastings, said that Hulu’s success with advertising served as a guide for them, and that Netflix’s 230 million subscribers and global scale , the company thinks it will be able to overtake Hulu in the ad space. “I just want to emphasize it’s a multi year path,” Peters said. “So we’re not going to be larger than Hulu in year one, but hopefully over the next several years we can be at least as large, and we wouldn’t be getting into this business if it couldn’t be a meaningful portion of our business.”
Paying more for ADs…🤔
So, just like any other network, then?
full circle
The beauty and pleasure of streaming was No Ads.
In the end, all the streaming services will return to the same model we have seen for the past 50 years: tons of ads, shows released once a week, just like Leave it to Beaver in the 1950s, because money.
no. thank. you.
Then I’ll just go back to cable
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