Some advertisers are quitting Facebook, chiding the company's 'despicable business model'

On Dec. 19, David Heinemeier Hansson quit Facebook and Instagram. It was a decision he made alongside his business partners at software company Basecamp.

Investors are showing their forgiveness, sending the shares up 31 percent so far this year, though the stock is still well off its record high reached in July. Daily active users rose 9 percent in the fourth quarter from a year earlier to 1.52 billion. And eMarketer sees Facebook actually picking up some market share this year in the U.S., capturing 22.1 percent of digital ad spending, up from 21.8 percent in 2018.

"That made me realize that as far as I can tell they don't seem to have an internal moral compass besides doing what they're required to by law," Fox said."The least I can do is just not give them any money." "These are businesses that are reaching audiences they want to reach," said Sheryl Sandberg, Facebook's operating chief, at a conference in San Francisco in February."If you're a small business, you can't buy a TV ad even in a city and you can't put up a billboard and you can't buy a big newspaper banner. It's really the democratization of access that that technology allows.

LegalAdvice.com, a New York-based legal expert service run by attorneys and brothers David and Matthew Reischer, stopped buying Facebook ads last April, after previously spending $10,000 to 15,000 a year on them. Like User Camp, the brothers were offended by the Cambridge Analytica story. "I'm happy to say the performance of our organization didn't wane based on our decision," Kaykas-Wolff said."When we made the decision, we knew we'd have to work harder because Facebook had been a high performing channel."

Fake news

Not very many from the increases they show in advertising. Most companies are more concerned about selling their products.

Am about 1/2 step from totally deleting my account with Facebook....you can't scroll three or four posts before you get another ad about something totally unrelated to you. They say that these ads are because of where I have looked etc. I call it a total invasion of privacy.

All you guys are shorting?

I spend a few minutes every other day blocking paid sponsors on $FB. Been doing it for a few months now... curious to see what the bottom of the sponsor barrel looks like.

The beginning of the end for FB!

Yeah, they’re revenues certainly reflect it... oh wait. This is like the guy who quit selling Nike’s and his business went under. Numbers talk. Believe it when I see it. Until someone can offer advertisers better ROI on ad spend they’re not going away.

About time.

short Facebook long decentralized social media

I quit FB years ago

hell, I havent logged onto that shit site in 2 months

I bet that's gonna burn some circuits under Zucc's body.

Yet it's users carry on sharing all their political bullshit and cat pictures not understanding why Facebook is still in business.

Advertisers should be quitting Fox News if they had a moral fiber in them.

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