YouTube chief reveals how to go viral and get famous online - Business Insider

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An ex-YouTube exec interviewed 45 YouTube stars about online fame — here are his tips on gaining millions of followers

"In the first five seconds you've got to attract the viewer's attention.

"We show close-ups of our cakes to grab people right out of the gate, rather than taking 30 seconds slowly getting into the video. Sometimes the cake doesn't even look as though it could possibly be a cake."A strong visual is a huge advantage if you want to capture attention and encourage people to stick around and watch more, so find the image that will help you to attract attention immediately.

"Seriously. You'll thank me later. You think you change, but it's really just that you become yourself. "When you sit down in front of your camera for the first time, it's awkward. The real you will come out later, when you're more comfortable, so film a ton of videos, start creating your style and feeling more comfortable without posting them."Every creator I've said this to said they wished they had done it, so don't post your first 15 videos. For real." Will Eagle, former Google strategist and author of 'Read This If You Want to Be YouTube Famous.

He said:"I think people have a tendency to underestimate it. Vloggers often look like they're just hanging out, having fun or whatever – and I'm sure most of them are enjoying themselves. But there is always a process at work. They will have thought about what their audience wants and how best to fulfill that need."

 

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