Google Cloud BrandVoice: The Future Of Business Innovation Is Not Based On Coding Alone

, for instance, both offer a range of digital services to external developers via APIs, enabling those developers to build apps around the companies’ respective capabilities.

This movement is not about replacing traditional developers so much as it’s about redistributing innovation responsibilities. At most enterprises,, and many line-of-business needs compete for attention with other initiatives, leading to some projects inevitably sitting for months or years in the IT backlog. Sophisticated projects require significant developer expertise, and no-code tools free up IT to work on these projects while also enabling nontechnical staff to build the apps they need.

A no-code platform creates opportunities that expand what a traditional API program can deliver, and a no-code program that draws from a strong API program can make more digital assets available for innovation. No-code tools and APIs may be intended for different parts of the workforce, but below the interfaces, they are related concepts.

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