Virtual events pose monetisation challenge for MICE industry

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WITH virtual and hybrid events serving as the meetings, incentives, conventions and exhibitions (MICE) industry's only lifeline in the Covid-19 crisis, companies are grappling with the challenge of turning a profit from these event formats for longer-term survival. Read more at The Business Times.

Hybrid events, such as this one at the Singapore International Energy Week, involve complex planning since the onsite and online experience have to run in precise synchrony.

WITH virtual and hybrid events serving as the meetings, incentives, conventions and exhibitions industry's only lifeline in the Covid-19 crisis, companies are grappling with the challenge of turning a profit from these event formats for longer-term survival.

 

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Arent we closest in phase of warp bubble? This is diversifications unto favorable monetizing channels, under any omnibuzz affairs in town to rebound business costs.

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