Finas to continue driving national film, creative industry to new heights

Finas organises Malaysia Film Festival every year to honour those in the film industry. Photo: The Star

"To achieve this agenda, several programmes have been arranged, including human resource programmes, with intensified training and workshop sessions to increase expertise in film related fields and unearth new talent. Zakaria said Finas has done a lot for the development of the nation’s film industry since its establishment but the current challenge in the Covid-19 pandemic is to ensure the survival of industry players who mostly depend on daily or weekly wages.

During the same period, Finas also organised the Ziarah Finas Prihatin visit, meeting up with over 100 local artistes in a show of appreciation by the government for their contributions. "This means that the past 40 years proves how strong the local film industry is, that today, if we consider the economic development aspect, a local film can reach RM40 million in collections, while in the past, local films did not receive widespread attention from the public, who were not bothered to watch them in cinemas.

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