It's a great time to be a sports fan in the Dallas-Fort Worth Metroplex. The Rangers are off to a solid start while the Stars are headed to the playoffs and the Mavericks are riding a hot streak.
But that's just the start. The 2024 Major League Baseball All-Star Game is slated for this summer in Arlington, which is also scheduled to hostThe mastermind behind many of the region's big sporting bids is Dallas Sports Commission Executive Director Monica Paul, a 15-year veteran of sports marketing in DFW. From small, local tournaments to grand prizes like the World Cup, the efforts of Paul and her team have resulted in billions of dollars in economic impact.
"I think it'd be very special to see another Super Bowl come back or one that maybe we haven't hosted before like FIFA Women's World Cup or WNBA All-Star Weekend," Paul said.. The whole conversation can be listened to with the player at the top of this article, or on platforms such as Apple Podcasts and Spotify. Below are some excerpts from the interview, which have been edited for brevity and clarity.
"Right now, we are really trying to establish our transportation committee and maybe some subcommittees that go along with it so that we can ensure our transportation plan. We've got a sustainability committee that's starting to get kicked off and hone in on a few things.