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VSCO girl attire sees sales bump: what's on their wish list - Business Insider

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From Hydro Flasks to scrunchies, these are the items every VSCO girl will want this holiday season

VSCO girls have not been immune to the Birkenstock craze and are constantly seen wearing them on social media. Though"Sex and the City"'s Carrie Bradshaw once said"no woman … would be caught dead at a hip downtown restaurant wearing a scrunchie," the '90s accessory has made a major comeback, and VSCO girls are largely to thank.

Similar to Birkenstock, Crocs have made a significant comeback as of late, with legions of adoring fashion fans and a celebrity face in the form of seminal manic pixie dream girl Zooey Deschanel. Turns out, VSCO girls are also fans. One of the most telling indicators of a VSCO girl is her brightly colored Hydro Flask — a vacuum insulated stainless-steel water bottle — which she will inevitably be toting and sipping from across social media.

 

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