, which entails roughly 600 points of distribution across Bloomingdale’s, Nordstrom, Nordstrom Rack, Hudson Bay and the company’s shop-in-shop collaboration with Walmart and Beauty SpaceNK.
Lightfoot will be focused on the U.K. — where the beauty retail competition is ramping up with Sephora’s recent expansion — with “no immediate plans” to expand beyond, he said. “Space NK on their own have done such an amazing job. It’s meeting the customer where they are today,” said Piyush Golia, CEO of PCA Companies. “Combining forces on this and having focused on just the U.S. part will augment Space NK’s success and what they’ve been doing.”
Part of that will be expanding the distribution. “We’d love to be able to roll this out to other retailers, especially as there are so many other brands today than there used to be,” Golia said. “How do you curate that and help the retailers within their environment bring what is most meaningful, and be able to bring the agility required today?”