U.S. President Donald Trump looks at his watch near the end of a campaign rally, Nov. 5, 2018, in Cape Girardeau, Mo.He’s sold Bibles, sneakers, photo books and cryptocurrency during his third campaign for president. Now, Donald Trump is launching a new business venture: diamond-encrusted watches.
Earlier this week, he announced the sale of US$100 silver coins bearing his face. In March, ahead of Easter, Trump released a video on Truth Social urging his supporters to spend US$59.99 for a “God Bless the USA Bible,” inspired by country singer Lee Greenwood’s patriotic ballad. Trump takes the stage to the song at each of his rallies and has appeared with Greenwood at events.
Trump has also dabbled in NFTs, or nonfungible tokens, and last year reported earning between $US100,000 and US$1 million from a series of digital trading cards that portrayed him in cartoon-like images, including as an astronaut, a cowboy and a superhero. The items have gone up for sale in the wake of a $489 million civil fraud judgment against the former president, which a New York appellate court on Thursday appeared to be open to reducing or reversing.