While that would appear to be Afterpay in direct competition with the banks, Mr Eisen rejects such a notion."We've got an advantage at the moment that we have a very frequent and engaged customer base that's very much trusting in our brand.
In Australia, its share price has risen 1,400 per cent since its low point in March, when it crashed to about $8.At the time of the March COVID-19 lockdowns, the market was spooked that platforms that depend on consumers racking on debt would tank. "We believe this vindicates our view that the market continues to mis-price or ignore how much capital is required to fund APT's growth."
"It [Afterpay] could be overvalued in the short term but still be one of the best long-term investment opportunities in the Australian market."Afterpay isn't the only buy now, pay later stock experiencing explosive growth. The company also launched in the UK in December 2020 with a number of marquee brands including Boohoo, JD Sports, Fanatics and Cotton-On.
Instead there will be an industry code of practice enforced by an independent committee, with powers to "name and shame" lenders.
Still making a loss. How can a loss making company be so sky high?🤑