from $12.99 to $14.99. The company said: “With the continued expansion of Prime member benefits as well as the rise in wages and transportation costs, Amazon will increase the price of a Prime membership in the U.S., with the monthly fee going from $12.99 to $14.99, and the annual membership from $119 to $139.”
For the fourth quarter, Amazon subscription services revenue was up 16%, to $8.12 billion. Ad sales growth was 33% year over year at $9.7 billion. AWS, the cloud services division that Jassy previously oversaw, continued on a solid growth curve, with revenue rising 40%, to $17.8 billion.
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