However, SMEs possess a distinct advantage that can set them apart in the minds of potential candidates – their Employer Value Proposition .
Defining your EVP and showcasing it during the recruitment process plays an important role in attracting quality candidates to fill your vacant roles. The five components of a strong EVP are as follows:Feeling aligned to a company’s core values and understanding what to expect in terms of how people interact are important considerations for candidates. From clearly defined responsibilities to goals and work-life balance, jobseekers want to know what it’s like to work at a company.
Along with establishing perception and attracting talent, creating and following a great EVP can help you grow your business and ultimately boost your company’s bottom line. To get a prospective employee to notice you, for them to really understand what the opportunity entails and what you’re offering them, recruiters need to pay extra attention to the details and information they provide in their listings beyond just the “laundry list” of the job role tasks.
Essentially a microsite on Pnet’s landing page, a personalised Company Hub allows you to actively position your business, communicating the key features that make your offering unique, while showcasing your benefits and services. It gives jobseekers a glimpse of what your organisation offers that others don’t.