Stankey expressed his hope for HBO Max to eventually become a new type of TV bundle that includes a selection of movies and shows not owned by WarnerMedia, saying "At some point there will be platforms that re-aggregate and rebuild…We'd like HBO Max to be a place where re-aggregation occurs."
3.4 subscriptions to streaming services, per Vindicia, it's clear that some SVODs will eventually be crowded out. To ensure their SVODs are attractive enough in the cramped market, many service providers are attempting to secure their position by boosting the value added of their SVOD through aggregation with other services and content.
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