Angie Cella was a"Shark Tank" investor's perfect candidate, according to the show's judges: a big dreamer and go-getter with a powerful backstory.
By the time of filming last year, the product was projected to bring in $4.2 million in annual sales, Cella said. She asked the show's investor judges for $200,000, in exchange for 5% of her product, which she sold through a parent company she named GEMC².'I have no business experience' Wicked Cool Toys was also acquired by a company called Jazwares in 2019, and the new owners weren't as interested in selling Blinger, CellaShe asked Jazwares to give her the product's license back, and the company agreed, she said.
She lacked a chief financial officer and a bookkeeper, she said, making it hard to keep up with business operations as Wicked Cool Toys once did. "You need somebody to just run this whole thing," Cuban added."You're not even in a position to take an investor yet because everything's a mess."