TikTok has also given dance companies and agents access to talent they otherwise wouldn't have known about.
"Now, most casting agents don't even look at your website or the portfolio you send in," Davie said."They head straight to your Instagram and TikTok, so it's kind of like an artist's resume." "It's been an incredible way of showcasing what dancers really go through to prepare for the performances you see on stage," said Lourdes Liz, ABT's chief marketing officer. "It's definitely resulted in more people wanting to join us, so competition is steep now."Mahale said TikTok had also helped artists like her earn more money, especially during a dancer's"off season," which is the period when they are auditioning for new opportunities.
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