Facebook's MSQRD acquisition boosted the company, reduced competition - Business Insider

  • 📰 BusinessInsider
  • ⏱ Reading Time:
  • 26 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 14%
  • Publisher: 51%

Россия Новости Новости

Россия Последние новости,Россия Последние новости

Facebook abandoned a red-hot app after promising to keep it relevant, and it shows how far the social network goes to stay dominant

This story requires our BI Prime membership. To read the full article,In 2016, Facebook acquired buzzy face filter app MSQRD.

The acquisition and what happened after highlights how Facebook has bought up companies over the years to bolster its own tech, even at the expense of consumer choice. Within months, the app had plummeted down the app store rankings, users abandoned it, and software updates and new filters quickly stopped arriving.

Meanwhile, Facebook integrated the startup's tech into its own products, turbo-charging its augmented reality camera efforts as it sought to take on the threat of Snapchat.

 

Спасибо за ваш комментарий. Ваш комментарий будет опубликован после проверки
Мы обобщили эту новость, чтобы вы могли ее быстро прочитать.Если новость вам интересна, вы можете прочитать полный текст здесь Прочитайте больше:

 /  🏆 729. in RU

Россия Последние новости, Россия Последние новости

Similar News:Вы также можете прочитать подобные новости, которые мы собрали из других источников новостей

Rodan + Fields lays off 15% of corporate employees - Business InsiderRodan + Fields laid off about 15% of its corporate workforce 'across all levels and departments' in early December, the company told Business Insider.
Источник: BusinessInsider - 🏆 729. / 51 Прочитайте больше »

Pharma companies raising prices for hundreds of drugs to start year - Business InsiderPharma companies are raising prices for hundreds of drugs to start the year, including common treatments for cancer and HIV (via axios)
Источник: BusinessInsider - 🏆 729. / 51 Прочитайте больше »

Why tech companies are updating their privacy policy in time for 2020 - Business InsiderHere's why Facebook, Google, and every other major tech company are updating their privacy policy in time for 2020, and what it means for you Deleting whats app in 2020. Im using Signal signal messenger. No thank you, mark.
Источник: BusinessInsider - 🏆 729. / 51 Прочитайте больше »

Strategies for negotiating more pay and benefits at work - Business InsiderQuantifying what you've accomplished and comparing salaries of similar roles are key to successfully negotiating higher pay and benefits.
Источник: BusinessInsider - 🏆 729. / 51 Прочитайте больше »