Tesla is planning to let customers take advantage of its self-driving technology through a subscription plan, CEO Elon Musk announced during the company's quarterly earnings call Wednesday.
Full-Self Driving, the more expensive version of Tesla's Autopilot feature, helps the vehicle navigate highways, change lanes, and park with reduced driver intervention. Earlier in April, Musk announced in a tweet that, on July 1, Tesla would be, which currently costs $7,000 for customers who purchase it upfront.
Chief Financial Officer Zach Kirkhorn said on the call that buying the self-driving feature upfront and paying it off as part of a loan on the vehicle would be "the least expensive plan," but added that a subscription model would help the company onboard customers who don't go that route.
Brilliant idea. Once you sign up you will be hooked and will end up paying more over time than for the full package 📦. genius 👌🏽
This is a awesome 👏
I gotta say i tried Tesla it's pretty cool
Stop calling it a self driving vehicle, it is approaching that level but it’s not there yet.
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