to remain resilient through any crisis. Lesser joined BCG in 1988 as a consultant advising organizations on leadership, strategy, operations, and large transformation projects.
Business Insider recently caught up with Lesser to discuss what companies should be doing right now in response to the coronavirus pandemic, and how he predicts this crisis will impact the consulting industry. Can you walk me through the short- and long-term strategies companies should have in place during the pandemic? : There are two elements to that — what you do in the short-term and what you'll do in the months to come, maybe one to two years ahead.
We'll have more emphasis on digital transformation initiatives at companies. I think there's a much heavier responsibility now for companies to communicate to the broader public, and to the world, about how they're living their purpose during an extraordinarily difficult time.
Continue to communicate with each other. I would also encourage them to still do their best to stay actively communicating with their customers. Maintain the commitment to your customers and your employees because you do want them back as soon as businesses start to pick back up. Customer behavior and the supply chain will change as well. We really had to look at the business model for resilience and adapt to a very different set of customer behaviors that we'll likely see in many sectors of the economy than we did before. I think that would be a huge priority for many businesses.Lesser:
I always wondered if Actuaries could play a role outside of the insurance industry.
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