Out of work in the pandemic, a young bread maker kept on baking — and launched his own business

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Jyan Isaac Horwitz didn't like high school. After his junior year, he tried to get a job at Gjusta but was rebuffed. He baked the best bread he could and left it with a note at the cashier. That evening, he received a text: 'I guess I have to hire you now'

, the popular Venice deli-bakery-coffee bar-lunch spot where he worked full time baking bread. His mornings were spent mixing and kneading amid the kitchen’s controlled chaos, notable for the heat, loud voices and the smell of freshly baked baguettes.

“I did not like school,” said Horwitz, who played jazz drums and was part of Hamilton’s Academy of Music and Performing Arts magnet. “I just thought it was the coolest thing ever,” he said. “ I said, ‘I want to do this,’ so I bought the Tartine book and began baking at home.”The summer after his junior year, Horwitz tried to nab a job in Gjusta’s industrial-style kitchen but was rebuffed. So he let his bread do the talking instead.

Over the next two years, Jyan Horwitz was proving himself. He started doing basic prep work — not touching the dough at all. After six months, he began shaping dough. “Eventually, I worked my way up to being one of the primary mixers,” he said. and asked friends to message him if they wanted bread delivered. At $10 a loaf, with a $3 delivery fee, it was pricey, but people were willing to pay for the high quality and convenience of delivery.What started as a few dozen orders quickly grew to more than 200 loaves per week. And Horwitz joined the ranks of local chefs and bakers driving“I was driving all over the city, starting at 7 a.m., and sometimes I wouldn’t get home until 6 p.m.,” he said.

Most bakeries, he said, rely on lab-made yeast, which is easier to use but can make bread harder to digest.The loaves are rustic, round and baked in cast iron skillets. The look of them was as important to Horwitz as the taste.Loaves of bread bake in Jyan Isaac Horwitz’s oven.Advertisement

 

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Yeah, take THAT, Gjusta 😅

latimes Few years time he sets up on own and kills the place that gave him a chance. Weird place , business.

latimes u guys should highlight more people of color they are usually the ones that get no credit for the recipes

latimes What a great story about a great young man ❤️. If I lived in LA I would totally buy his bread!

latimes Crowdfund and open your own spot my dude, eff those snotty effers

latimes This guy send his best bread as resume.

$13 for a loaf of bread? GTFO out of here with that rich hipster shit

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