Property portal 99 Group to hire 100 tech employees in move to boost innovation in real estate market

SINGAPORE: Property portal 99 Group - which operates several brands including 99.co - intends to hire about 100 tech employees over the next 12 months, as it looks to accelerate innovation in the real estate industry, the company on Wednesday .

99 Group said that COVID-19 has hastened the need for digital transformation in the property buying and selling process, noting that it has seen a surge in listings with rich contect such as videos on its platforms.AdvertisementShow flats and house viewings - considered core essential activities for the property sector - were not allowed during the"circuit breaker" period,Without their traditional marketing tools, property agents pivoted to virtual sales galleries and house tours.

In addition to boosting its tech team, 99 Group has also hired tech veteran Shivkumar Krishnan - who has previously worked at Microsoft, eBay and Grab - as chief technology officer.

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