. Netflix’s merch store may not be a meaningful contributor to its top line yet, but it is a move that could further grow the loyal fanbase of its most beloved shows and movies.
, its core businesses were reeling. Disney’s theme parks and cruises had to shut down completely, major film releases had to be pushed back, and production of shows and movies were halted, which resulted in precious ad dollars lost.. The most significant impact was to the company’s Parks, Experiences and Products segment, which took a $6.9 billion blow in operating income for the year. Before the pandemic, theme parks revenue had accounted for 40% of its total revenue.
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