WSJ News Exclusive | White Claw Upended the Beer Business—Now It Is Coming for Vodka

📆 21.03.2023 18:44:00
📰 WSJ

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The hard seltzer White Claw is launching a line of straight and flavored vodka, as well as canned cocktails, in an expansion into spirits

White Claw Upended the Beer Business—Now It Is Coming for VodkaAnthony von Mandl is the sole owner of White Claw’s parent company.The billionaire who upended the beer industry with White Claw hard seltzer has turned his sights on vodka.

Anthony von Mandl is releasing on Tuesday a line of vodka sold under his popular brand. Straight and flavored versions of White Claw Premium Vodka will be sold in bottles; vodka and soda cocktails will be available in 12-ounce cans.

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Nope, not buying this. Stay in your lane guys

Thanks for the spotlight! Cheers to the future 🌊🥂

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