No, you can’t ride a lion on safari — why more companies are telling travelers ‘no’ these days

It's one of the dirtiest words in hospitality — and travelers may be hearing it more these days.

In the end, she said, the travelers decided not to travel with the company, saying "they were going to go to India where their son would be able to ride a tiger." And the guest who wanted a new, unopened jar of crunchy peanut butter present at every meal during an 18-day safari in the Kalahari Desert and Botswana.

"First-timers often have the most unusual requests," he said. "But that's ok. It's our job to help them understand what is possible and what's not."director and cofounder of Discover Africa"Social media also plays a role in 'hyping up' anything unusual," he said, adding that viral posts often lack context explaining what they depict. "As a travel operator, it's vital to create realistic expectations.

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