Apple's entry into VR with its new headset is a 'watershed moment,' say top industry execs

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Cher Wang, Taiwanese tech giant HTC's CEO, told CNBC that she sees Apple's move as a validation for the industry, calling it a 'watershed moment.'

The VR industry has long struggled to be taken seriously, with consumers mainly looking to it as a way of playing casual games rather than a device embedded in their everyday lives.

Sales of VR headsets have underperformed lately, particularly as consumers are grappling with a sharp rise in the cost of living. Nevertheless, industry executives said the launch marked a significant milestone for the nascent mixed reality market. "Mixed reality is already a fixture in the enterprise sector, and the innovative technologies pioneered by Varjo have changed the way the world's biggest companies work, train, design, conduct research, and collaborate."

 

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