Chelsea finally have a shirt sponsor! Blues confirm short-term deal with sports data company Infinite Athlete

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Chelsea have finally announced a shirt sponsorship deal with sports data company Infinite Athlete after the Premier League signed off the agreement.

The women's team are set to debut the new shirt sponsor when they take on TottenhamIt's taken a while for Chelsea to find a suitable sponsor.

An agreement with Paramount+ fell through due to Premier League broadcasting regulations, while a proposal from online casino Stake was met with fan backlash. The Blues had evidently been waiting to make the announcement, as the new sponsor inadvertently appeared in

 

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