Cathay Pacific says budget airline would serve 'unique market segment'

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Hong Kong's Cathay Pacific Airways Ltd, in talks to buy low-cost carrier Ho...

SINGAPORE - Hong Kong’s Cathay Pacific Airways Ltd, in talks to buy low-cost carrier Hong Kong Express Airways, believes budget airlines have a “unique market segment” it does not capture at present, Chief Executive Rupert Hogg said on Monday.

That would boost revenue and give Cathay access to the growing low-cost travel market at a time when a lack of slots at Hong Kong International Airport has constrained its ability to follow peers like Singapore Airlines Ltd and Qantas Airways Ltd and set up its own budget brand. The potential acquisition comes as Cathay faces a more challenging outlook for revenue growth, according to Hogg.

The 18 analysts polled by Refinitiv I/B/E/S on average expect revenue at the airline to grow 3 percent to HK$114.3 billion in 2019.

 

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Cathay, fly hundreds of daily flights blasting out residents with their sickening cadet pilot overflies circling overhead in RESIDENTIAL AREAS. I Say: Cathay are EXPLOITERS! SICK!

.. the best airline in Asia it appears that innovation con'ts with its business model ..

That elusive broke millennial segment? 🤣

are budget airline airplanes easier to hijack

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